Dear Gamer, Wal-Mart Hates You

Until today, I have had mixed feelings about digital delivery of computer games. On one hand, I support the underdog and believe digital delivery is the best way for games that would otherwise not make it into the publics hands to have a chance at success. On the other hand, I am concerned about the control that it gives larger companies like Electronic Arts and Microsoft to control the market.

Today, I have taken a side. For all the things wrong with digital delivery of software, there is a bigger issue that I simply can not stomach. That issue is named Wal-Mart. You see, I boycotted Wal-Mart music many years ago when I found out they were forcing artists to censor their work or risk Wal-Mart not selling their product. In a sense, this was censorship of Freedom of Speech that no government, corporation or individual should have the power to do. To this day, I have not bought a single CD from Wal-Mart, even if the album is completely untouched by the hand of censorship. I will drive miles out of my way to buy that CD somewhere else.

Today, I add Software and Games to my list of Wal-Mart boycotted items. You see, Wal-Marts far reaching hand of control and censorship has gripped the core of the gaming industry and I for one will not spend my hard earned money on Software of any kind at Wal-Mart ever again. I do not care if its the hottest game in the whole world and they accidentally put it out a week early. I will not buy any games from Wal-Mart ever again.

You are probably wondering where all of this “angst” comes from. Well, read this article on The Escapist about the amount of control Wal-Mart has on gaming.

“Publisher sales reps inform Wal-Mart buyers of games in development; the games subjects, titles, artwork and packaging are vetted and sometimes vetoed by Wal-Mart. If Wal-Mart tells a top-end publisher it wont carry a certain game, the publisher kills that game. In short, every triple-A game sold at retail in North America is managed start to finish, top to bottom, with the publishers gaze fixed squarely on Wal-Mart, and no other.”

Can you say OMGWTFLOLBBQ? Yea, me too…..

“Wal-Mart has shaped the field in other ways. Remember five years ago, when computer game boxes all got smaller? That was Wal-Mart.”

So instead of having a nice visual box to catch peoples attention, you wind up with a bunch of tiny boxes shoved sideways into a shelve space so small, you can not figure out what is actually being sold. Good Job Wal-Mart.

Dont stop here my friends. Read the Full Escapist Article on Wal-Marts Schtiking Of The Games Industry for yourself.

Oh yea…. If you have not figured it out, this particular News Topic is titled Up Yours!. Congratulations Wal-Mart. You are the proud recipient of a second big fat Up Yours!. Keep this up and you will catch Electronic Arts about as fast as I will make my next rank in Battlefield 2.

Leave a Reply

Your email address will not be published. Required fields are marked *