According to a Billboard report, Warped Tour founder Kevin Lyman’s next tour will be a big departure from Warped, Rockstar Mayhem and Taste of Chaos. The veteran promoter’s next project will be a multi-act, multi-stage, sponsor-driven tour focused on country music.
The first version of the yet-to-be-named tour will go out in summer 2010. “We want to customize what we’ve been able to do with Warped [in the punk genre], and last year with Mayhem in metal,” Lyman tells Billboard.biz. “We invested a lot of time with the metal labels before we put that tour into motion, and we’ve put a lot of time into this [new] project.”
You can find the rest of the report here.
Source According to a Billboard report, Warped Tour founder Kevin Lyman’s next tour will be a big departure from Warped, Rockstar Mayhem and Taste of Chaos. The veteran promoter’s next project will be a multi-act, multi-stage, sponsor-driven tour focused on country music.
The first version of the yet-to-be-named tour will go out in summer 2010. “We want to customize what we’ve been able to do with Warped [in the punk genre], and last year with Mayhem in metal,” Lyman tells Billboard.biz. “We invested a lot of time with the metal labels before we put that tour into motion, and we’ve put a lot of time into this [new] project.”